Wynonna Partners With Weight Loss Aid

Wynonna Judd has entered into a partnership with the over-the-counter weight loss aid, alli, for a national advertising campaign.

The product’s sensible and easy-to-use program led Wynonna to alli, and she looks forward to sharing her experiences and encouragement with others on their journeys toward living healthier lives. “Alli has allowed me a sense of well-being,” she says. “I’ve passed up a lot of products, but with alli, I have choices over what I can eat and flexibility. It fits into my schedule.” Wynonna adds, “I hope that I can inspire people to be better, that they can see themselves in me and say, ‘If she can do it, I can do it.’”Wynonna’s national television spots have begun airing, while a series of print advertisements will premiere later this month.

• January 7, 2009
• story by Bob Paxman