JIMMY DEAN WINS LAWSUIT

A federal court judge has told Sara Lee Corp. that they can no longer say Jimmy Dean sausage products are endorsed by Jimmy Dean. In a ruling earlier this month, Judge Sam Cummings of U.S. District Court in Lubbock, Texas, ordered Sara Lee to stop using any personal endorsement by the 76-year-old entertainer on its packaging pending the resolution of a lawsuit he filed last year, which said the continued use of his personal endorsement on products violated his right to privacy. In 2003, Sara Lee dropped Jimmy as a spokesman. The company said they stopped putting Jimmy's personal guarantee on its packaging about a year ago, citing business reasons, but still wanted the option. Sara Lee spokeswoman Julie Ketay explained, "It's not on our packaging, but we still maintain we have the right to use it."

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