Jason Aldean in the Pink

Successful Concert for the Cure held Sept. 30.

photo by Rick Diamond/The Greenroom PR

Jason Aldean played to a pink-filled arena when he held his sixth annual Concert for the Cure in Roanoke, Va., Sept. 30. A sold-out crowd packed the Roanoke Civic Center for the concert, which raised $315,000 for Susan G. Komen for the Cure, an organization dedicated to finding a cure for breast cancer. 

This figure nearly tripled last year's total of $132,000 at Jason’s concert in Evansville, Ind., which had been the highest amount raised. Jason picks a different city each year in which to hold the concert. 
Jason, who lost a close friend to breast cancer a few years ago, notes that the annual concert is one of his favorite shows each year. All of the money raised from the Roanoke concert will go the local effort, providing free mammograms to those who cannot afford one.
Jason made sure to thank his fans for supporting the cause. “Seeing an arena filled with pink is really a cool thing!” he said in a statement about the show. 

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